Frequently Asked Questions

It helps businesses reach a larger audience, increase brand’s sales, generate new leads, and boost sales more effectively than traditional marketing.

Digital marketing typically includes SEO (Search Engine Optimization), SEM (Search Engine Marketing), SMM social media marketing, content marketing, email marketing, pay-per-click (PPC) advertising, and analytics.

SEO (Search Engine Optimization) is the process of improving your website to rank higher in search engine results. It matters because higher visibility means more traffic and potential customers.

Results vary depending on the strategy. Paid ads can show immediate results, while SEO and content marketing may take 3–6 months to show significant improvement.

Yes! Digital marketing allows small businesses to compete with larger brands by reaching targeted customers at a lower cost.

 The right platform depends on your target audience. For example, Instagram is great for lifestyle and visual content, LinkedIn for B2B, and Facebook for community engagement..

 Platforms like Google Ads or Facebook Ads allow you to start with as little as ₹ 200 – ₹1000 per day, though higher budgets usually bring faster results.

 Consider your business goals, target audience, customer lifetime value, and how fast you want results.

Costs depend on services chosen (SEO, PPC, social media), your industry competition, and whether you manage campaigns in-house or hire an agency.

Absolutely! Many businesses start with free tools, organic social media, and small ad campaigns before scaling up.